Beautycon London 2017

Last December, my best friend Grace and I attended our first ever Beautycon. For those of you who don’t know, Beautycon is a one day event that brings together content creators, celebrities, fans and brands, all united by their love of make-up.

Although we had gone to Beautycon last year, we were not prepared for just how much better this year’s was! The hall was packed with stalls from countless brands, some I had heard of and others that I had not. Some stalls were giving out freebies whilst others had their products on display for you to test out before you bought them. There were exclusive discounts on all products and a first-look at products due to be released shortly. It was a beauty lover’s heaven!!

There were also panels and meet-ups running throughout the day. Unfortunately we did not manage to watch a panel due to just how busy the day was, but I know that there were talks on loving yourself and using technology for good. However we did manage to meet Sophie, or sophdoesnails as she is more commonly known, at the Superdrug stall, which was exciting seeing as I was wearing her highlighter and Grace was wearing colours from her eyeshadow palette. We got to take a boomerang with her which I thought was a really cute way of capturing the meet-up.

Overall, I had an amazing time at Beautycon. I just wish it could have lasted longer as it felt like there was so much to do in such a short amount of time! Until next year…


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